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Recent blog posts
11
Oct

How one user review site filters out dodgy content

Posted by on in Industry News
Olery, an online reputation management company estimates that by 2014, about 10% of travel reviews on the web could be fake.
 
 
Online user reviews are still one of the key decision making parameters for travellers. Number of online reviews are significantly increasing, that’s both good and bad news in itself.

 

©tnooz.com
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27
Sep

Middle East hotel prices – August to October 2013

Posted by on in Industry News

Data trends on cheapest hotel rates as well as median rate for three months of three, four and five star hotels across some of the major cities in the Middle East.

The Rategain data covers Middle East hotel prices across the region from August to October 2013, taken on the first week of August 2013 (all rates in US dollars for two adults for a one-night stay).

©tnooz.com
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2
04
Sep

Top 15 Converted Hotels

Posted by on in Travel

Everyone loves a great vacation, including you. Whether it’s enjoying the scenery, exploring the culture or partying in the night scene, you come to love the dream destination because of your experience of enjoyment and luxurious comfort while visiting the place. Do you want to stay somewhere a little bit different on your next holiday? Converted hotels is another growing trend: buildings that were once used as something completely different, now renovated and refurbished as a hotel. These unconventional buildings have been wonderfully converted into hotels, retaining the spirit of the original structure, while offering luxurious accommodations and modern amenities.

1. Hotel Im Wasserturm, Cologne, Germany – a former water tower

Hotel Im Wasserturm Top 15 Converted Hotels

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5
23
Aug

First Twitter Hotel Concept

Posted by on in Industry News

A hotel located on in Majorca, Spain has decided to utilize Twitter to lure in customers and make visits more exciting. Twitter is being used in innovative ways around the world.A hotel located in Majorca, Spain is using Twitter to lure in customers and make their visits more exciting.

 

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Tagged in: marketing
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4
16
Aug

What do some of the top ranked sites on Google have in common?

Posted by on in Industry News

MARKETING: Travel brands can talk all they like about how they are mixing up their digital strategy so as not to be as reliant on Google in search. But social media takes most brands only so far and relying on PR is a fool’s errand. Interesting to see, therefore, how the landscape is changing and what some brands are doing about it. Read the full story on KissMetrics.

©tnooz.com
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Tagged in: google marketing
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4
16
Aug

Now you can never forget a travel booking – Google Glass integrates reservation alerts

Posted by on in Industry News

Google has issued an update to its Glass software so users are able to receive notifications for hotel bookings and reservations for restaurants and activities.

The addition of the Google Now cards is another small step towards improving the hardware’s overall value for travellers beyond just being a quirky piece of technology.

NowHotelCard - Google Glass

©tnooz.com
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Tagged in: google
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4
15
Aug

eLong sees the mobile future, creates $100 million fund to back mobile tech projects in China

Posted by on in Industry News

Over the past five years, eLong has been actively working towards its goal of becoming the number one player in China’s hotel booking market.

In the company’s Q2 earnings call yesterday (Thurs 14), CEO Guangfu Cui announced the company is shifting its focus from being-online to being-mobile when it comes to selling its hotel products.

The announcement comes after the company says it noticed a 5% incremental jump (quarter over quarter) in hotel bookings made from devices.

In Q4, 2012 Expedia-owned eLong’s 10% of total hotel bookings were from mobile. It has been increasing by 5% ever quarter, and the company now expects the share of hotel booking from mobile in Q3, 2013 to be 25%.

eLong China

©tnooz.com
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Tagged in: EDS expedia hotels OTA's
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2
15
Aug

Reality check – local tourism is not ready for mobile payments

Posted by on in Industry News

I recognize that as a technologist it’s easy for me to get caught up in the latest and greatest new technologies and apparent innovation sweeping across the industry.

But as a business person I also have to focus on what works and how customers want to pay for services online and offline.

Given that most tour and activity businesses are “local” and the majority of transactions are done face to face with customers, you would expect to see significant mobile payment adoption.

The reality however is quite different.

©tnooz.com
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Tagged in: hotels
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2
15
Aug

Unlikely tips for startups and entrepreneurs

Posted by on in Industry News

STARTUPS: Everyone appears to have an opinion as to how to run a startup. And with a plethora of businesses entering the travel sector pretty much on a weekly basis, tips are never in short supply about the industry from fellow newbies or experienced old-hands. Some advice does, refreshingly, go against the grain. Read the full story on Moz.com.

©tnooz.com
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3
31
Jul

How to win back precious revenue from online travel agencies

Posted by on in Industry News

NB: This is a viewpoint from Mark Forrester, managing director of Occupancy Marketing.

In 2009, Google changed its approach to brand protection, removing protection for trademarked brands on its Adwords Online advertising service.

This esentially allowed others free reign to bid on another brand’s keywords.

©tnooz.com
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Tagged in: google marketing OTA's
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3

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